1994
OutKast Founded
Big Boi and André 3000 form OutKast in Atlanta, Georgia — changing hip-hop forever.
Our Story
Born in
Atlanta.
Built for the kitchen.
■ The Pioneer
Big Boi is the legend behind the brand
Antwan André Patton — known to the world as Big Boi — is one half of the legendary Atlanta duo OutKast. Alongside André 3000, he helped define Southern hip-hop and put Atlanta on the global map. Grammy Award winner. Cultural pioneer. The man who showed the world that the South had something to say.
Atlanta set the culture for Southern hip-hop, and Big Boi is the pioneer. Now he's pioneering the new standard in the kitchen. The Big Boi Air Fryer is crafted with the same precision and power he brings to the mic — delivering fire results with zero compromise.
Whether you're meal prepping or flexin' for Sunday dinner — just push the button. “So easy a baby could do it.”
“Crafted with the same precision and power Big Boi brings to the mic.”
■ Atlanta DNA
The city that built the culture
2003
Speakerboxxx/The Love Below
The double album wins Grammy for Album of the Year. Big Boi's Speakerboxxx is a Southern hip-hop masterpiece.
2024
Big Boi Air Fryer
The legend brings his precision and passion from the studio to the kitchen. Atlanta-born. Kitchen-certified.
■ Brand Partner
Designed by SMXL Ventures
SMXL Ventures is the growth systems operator behind this build — specializing in brand systems, ecommerce websites, automation, and digital product development. We build brands that convert.